What makes good employees stay? Is it the pay and perks? Is it the promise of a promotion and professional development? In this video, I explain why most good employees leave and offer practical advice on what you can do to keep them from leaving and make them happy working in your business. Here’s what …
Many small businesses risk closures because of their dependence on a handful of clients. The goal, then, is to widen your customer base. Marketing experts believe that introducing new products and services helps brands and companies penetrate new markets. In this two-part series, I will discuss several ways of doing this on how you …
How to penetrate new markets by developing products and services PART 2 Read More »
The global pandemic has ushered in a new normal at work. A new work setup comes with new work rules because some of the old rules no longer work. This video discusses the new rules to help you and your team find balance in the new normal: what to stop doing, what to keep …
Finding balance at work: what to stop doing, keep doing, and start doing at work Read More »
Many small businesses risk closures because of their dependence on a handful of clients. The goal, then, is to widen your customer base. Marketing experts believe that introducing new products and services helps brands and companies penetrate new markets. In this video, I explore how you can develop a leads generation funnel to penetrate new markets or widen …
How to penetrate new markets by developing a leads generation funnel Read More »
The Covid-19 pandemic ushered a new normal. In this video, I will explore what this means for businesses and share examples of how businesses have adapted and coped with it. What is the customer experience? In a previous video, I explain at length what the customer experience entails and how to design one for your customers. Put simply; the customer …
Manage the customer experience during the new normal Read More »
What are the challenges that small businesses face today? And what prevents businesses from overcoming these challenges? Most experts agree that most businesses face the following challenges: client dependency, founder dependency, fatigue and demotivation, staying relevant and updated with trends, money management issues, finding balance between quality and growth. On the surface, many businesses share these challenges. But if we dig deeper, you’ll …
While academic studies have focused on establishing the positive relationship between culture and innovation, they don’t always show how that may look like. Culture is like the fingerprint of an organisation, and how your company operates and why it operates the way it does is unique. It is what identifies you and the company. In this video, the …
While academic studies have focused on establishing the positive relationship between culture and innovation, they don’t always show how that may look like. Culture is like the fingerprint of an organisation, and how your company operates and why it operates the way it does is unique. It is what identifies you and the company. In the …
While academic studies have focused on establishing the positive relationship between culture and innovation, they don’t always show how that may look like. Culture is like the fingerprint of an organisation, and how your company operates and why it operates the way it does is unique. It is what identifies you and the company. Over the next few weeks, …
HOW DOES CULTURE INFLUENCE INNOVATION? Pt 1 of 3 Read More »
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