rapid business growth tips

How to penetrate new markets by developing a leads generation funnel

How to penetrate new markets by developing a leads generation funnel

Many small businesses risk closures because of their dependence on a handful of clients. The goal, then, is to widen your customer base. Marketing experts believe that introducing new products and services helps brands and companies penetrate new markets.   In this video, I explore how you can develop a leads generation funnel to penetrate new markets or widen …

How to penetrate new markets by developing a leads generation funnel Read More »

Manage the customer experience during the new normal

Manage the customer experience during the new normal

The Covid-19 pandemic ushered a new normal. In this video, I will explore what this means for businesses and share examples of how businesses have adapted and coped with it.   What is the customer experience?    In a previous video, I explain at length what the customer experience entails and how to design one for your customers. Put simply; the customer …

Manage the customer experience during the new normal Read More »

Challenges Small Businesses Face Part 3 of 3

What are the challenges that small businesses face today? And what prevents companies from overcoming these challenges?   Most experts agree that most businesses face the following challenges: client dependency, founder dependency, fatigue and demotivation, staying relevant and updated with trends, money management issues, finding the balance between quality and growth. On the surface, many businesses share these challenges. …

Challenges Small Businesses Face Part 3 of 3 Read More »

Challenges Small Businesses

Challenges Small Businesses Face Pt. 2

Part 2 of 3  What are the challenges that small businesses face today? And what prevents businesses from overcoming these challenges?    Most experts agree that most businesses face the following challenges: client dependency, founder dependency, fatigue and demotivation, staying relevant and updated with trends, money management issues, finding the balance between quality and growth. On the surface, …

Challenges Small Businesses Face Pt. 2 Read More »

Challenges Small Businesses Face

Challenges Small Businesses Face Part 1 of 3

What are the challenges that small businesses face today? And what prevents businesses from overcoming these challenges?   Most experts agree that most businesses face the following challenges: client dependency, founder dependency, fatigue and demotivation, staying relevant and updated with trends, money management issues, finding balance between quality and growth. On the surface, many businesses share these challenges. But if we dig deeper, you’ll …

Challenges Small Businesses Face Part 1 of 3 Read More »

What makes small businesses survive and thrive during disruptions

What makes small businesses survive and thrive during disruptions?

The pandemic has taught painful lessons in the past year. While restrictions are easing, experts believe that things can still change and that we should be ready to respond to these changes. But what makes small businesses ready to respond to these disruptions? What do these covid-pivot success stories have in common—and what can …

What makes small businesses survive and thrive during disruptions? Read More »

How Does Culture Influence Innovation

How Does Culture Influence Innovation? Pt. 3

While academic studies have focused on establishing the positive relationship between culture and innovation, they don’t always show how that may look like. Culture is like the fingerprint of an organisation, and how your company operates and why it operates the way it does is unique. It is what identifies you and the company.   In this video, the …

How Does Culture Influence Innovation? Pt. 3 Read More »

How Does Culture Influence Innovation?

How Does Culture Influence Innovation? Pt. 2

While academic studies have focused on establishing the positive relationship between culture and innovation, they don’t always show how that may look like. Culture is like the fingerprint of an organisation, and how your company operates and why it operates the way it does is unique. It is what identifies you and the company.  In the …

How Does Culture Influence Innovation? Pt. 2 Read More »

Get the latest business tips.

Grow your Business, Enhance your Mindset

Subscribe for the latest business tips & company news.